MBA Metrics for SEO: How to Speak Leadership’s Language
Business leaders and decision-makers can easily distrust metrics they don’t understand or can’t act on. As…

Business leaders and decision-makers can easily distrust metrics they don’t understand or can’t act on. As…

Generative AI tools like ChatGPT, Claude, and Letaido have improved enormously over the past year. Parts…

AI search is the most consequential thing to happen to our industry in a decade… and…

Article Performance Data from Ahrefs Linking websites The number of websites linking to this post. Get…

Article Performance Data from Ahrefs Linking websites The number of websites linking to this post. Get…

Retrieval augmented generation is a framework that determines which content AI tools retrieve and cite before…

When self-promotional content worked The clearest result came from Ahrefs Evolve, our new SEO & AEO…

I’ve spent 14 years in marketing. I’ve worked with everyone from teeny-tiny mom-and-pop shops to huge…

If you’ve been hunting for vibe coding examples that go beyond chatbots and “summarize this PDF”…

Most SEO teams have tried AI. Not many have tried AI agents. This article covers what…

We kicked off this study by analyzing 6 million URLs, and found that schema markup is…

Everyone’s talking about “AI agents” now. But what’s the real difference between generative AI and agentic…

We’ve all got used to the little numbered blue links in ChatGPT’s responses. They’re the citations…

Just as we were wrapping our heads around AI Overviews, Google unveiled another new search experience:…

AI writing tools make the writing part faster, but writing was never the hard part. The hard…