How ChatGPT Does Query Fan-Out (15 Million Queries Studied)
The SEO industry has spent the last few months taking ChatGPT apart to see how it…
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How to Measure AI Search Visibility When Attribution Falls Short
More than one in five people who sign up for Ahrefs say they found us through…
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How to Optimize for AI Search: A Guide for You and Your AI Agent
Optimizing for AI search means improving your pages so they’re more likely to be cited by…
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MBA Metrics for SEO: How to Speak Leadership’s Language
Business leaders and decision-makers can easily distrust metrics they don’t understand or can’t act on. As…
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What Is Information Gain in SEO? (and How To Add It to Your Content)
Information gain is the additional information your page contributes beyond what already ranks for the query….
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37 Proven Ways to Use AI in Marketing
Generative AI tools like ChatGPT, Claude, and Letaido have improved enormously over the past year. Parts…
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5 AI Search Trends I’m Seeing in 2026, Backed by Ahrefs Data
AI search is the most consequential thing to happen to our industry in a decade… and…
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Free LLMs.txt Generator
Article Performance Data from Ahrefs Linking websites The number of websites linking to this post. Get…
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AI Search Strategy: 4 Pillars to Show Up More (and Right) in AI Answers
AI search probably won’t replace all the organic traffic websites are losing to AI. But traffic…
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The 50 Most-Cited Websites in Google AI Overviews (July 2026)
Article Performance Data from Ahrefs Linking websites The number of websites linking to this post. Get…
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Retrieval Augmented Generation (RAG) Explained: How AI Decides Which Pages to Search & Cite
Retrieval augmented generation is a framework that determines which content AI tools retrieve and cite before…
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Self-Promotional Content Works—Until It Backfires (AI SEO Experiment)
When self-promotional content worked The clearest result came from Ahrefs Evolve, our new SEO & AEO…
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9 Marketing Trends I’m Seeing Firsthand in 2026 (With Data)
I’ve spent 14 years in marketing. I’ve worked with everyone from teeny-tiny mom-and-pop shops to huge…
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9 Vibe Coding Examples: AI Apps You Can Use Right Now to Grow Your Website
If you’ve been hunting for vibe coding examples that go beyond chatbots and “summarize this PDF”…
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AI Agents for SEO: What They Are, How They Work, and How to Build One
Most SEO teams have tried AI. Not many have tried AI agents. This article covers what…
